oOh!media expands support for Ask Izzy with nationwide campaign
oOh!media is rolling out a nationwide campaign for Ask Izzy
We're excited to announce that our advertising partner, oOh!media, is rolling out a nationwide campaign for Ask Izzy, the online directory that connects people in need with crucial support services.
Ask Izzy is our website powered by Infoxchange that works to connect people experiencing disadvantage with housing, a meal, assistance with financial issues, family violence support, mental health services and beyond. It is free, completely anonymous and lists over 400,000 different services across Australia. Ask Izzy received over 3.1 million searches for assistance in the last financial year.
oOh!media is Australia's leading Out of Home company reaching 77% of all metro and regional Australians across 35,000 locations. This makes them the perfect partner for Ask Izzy, as they can help us reach more people who need social support services across the country.
In June 2022, oOh!media and Infoxchange announced a community partnership to help drive awareness of Ask Izzy throughout the community. The outdoor advertising campaign was rolled out in the Melbourne CBD and surrounding suburbs, using oOh!media’s assets at public transport locations including bus shelters, railway stations and tram stops, and throughout major retail precincts and centres.
Ooh!media continues to support Ask Izzy through oOh!’s largest small format network of street, retail and rail h nationally. This exposure for Ask Izzy will drive maximum brand awareness and reach audiences at scale for Ask Izzy, and we're thrilled to see this initiative come to life.
This campaign is more important than ever. We believe that with this initiative, more people will be able to find the help they need faster, which is essential, especially during these challenging times.
The Ask Izzy team is committed to serving the communities it operates in, and we'll continue to be guided by their voices as we expand the platform. We're grateful for the opportunity to work with oOh!media and look forward to the positive impact this campaign will have on communities nationwide.